2013 Survey Results

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Buying Local Yields More Jobs, Stronger Communities

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2013 Survey Results

2013 ILSR Survey Results Bring Great News for Independent Businesses and Alliances

The sixth annual survey of independent businesses by the Institute for Local Self- Reliance showed encouraging trends for independent businesses in both sales and a rise in pro-local attitudes. It also indicated independent businesses served by Independent Business Alliances (IBAs) and peer groups are outperforming their peers by a wide margin.

The survey tallied responses from 2377 businesses, all independent and locally-owned, across all 50 states and the District of Columbia. About half of the wide spectrum of respondents were retailers. Among the highlights:

  • A larger share (65%) of respondents reported revenue growth in 2012 than in 2011 or 2010.
  • 68% of respondents thought awareness of the benefits of "going local" had increased in the previous year.
  • 75% of respondents with an IBA or similar initiative in their community recognized benefit to their businesses.
  • Among retailers, more than 80% say "showrooming' is affecting their business (see our tips and graphics to help counter showrooming).

And, most significantly for many of you involved with local alliances or seeking to initiate one:
* Independent businesses in communities with IBAs and similarly-modeled grassroots groups reported an average revenue increase of 8.6%, compared to 3.4% among other independents.

Read the full report at ILSR.

Welcome our latest members

Welcome to Homegrown

Who are we?

El Paso is certainly not the only place in the country where the movement to support locally owned, independent businesses is growing. Groups similar to Homegrown El Paso have been formed all over the U.S. in recent years.

Many of these groups, including Homegrown El Paso, are members of the American Independent Business Alliance (AMIBA). AMIBA has over 35 member organizations all over the country from California to Maine. In 2007, the alliance hosted its first-ever annual gathering of local alliance members in Austin. Two Homegrown El Paso board members, Don Baumgardt and Ted Escobedo, paid their own travel expenses to attend the event and share ideas with peers from coast to coast.

Our Mission Statement

Homegrown El Paso in a membership organization that works to support the efforts of the El Paso area’s locally owned independent businesses to compete in an increasingly global environment. Homegrown El Paso educates the area’s population on the benefits of buying from local businesses, promotes the members of our organization as being locally owned, independent businesses, and educates our members to provide a level of product quality and service that earns the support of local consumers.

 

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